Getting the most out of Google Analytics for your websites
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- Published: Monday, 28 September 2015 03:27

When you have a website, it's very important to use web analytics tool to track data and info about your website, your visitors and their behaviour, so you can measure what’s working and what isn’t, and improve your website’s performance and conversion rates. While Google Analytics is one of the most popular free tools you can use to measure the success of your online inbound marketing efforts. With it, you can view the volume of your website traffic, track where your users are coming from and where they’re going, and learn how and why your users are visiting your website over any given period of time.